Your tires support the weight of your vehicle, right? Well they don't! It's the air pressure inside them that actually supports the weight. Maintaining sufficient air pressure is required if your tires are to provide all of the handling, traction and durability of which they are capable.
However, you can't set tire pressure...and then forget about it! Tire pressure has to be checked periodically to assure that the influences of time, changes in ambient temperatures or a small tread puncture have not caused it to change.